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Alter Ego Passion Color Mask – Spicy Chocolate
SubtitleRevives rich brown tones with shine and nourishmentRegular price $38.00Regular priceUnit price / per -
Alter Ego Passion Color Mask – Cherry Berry
SubtitleRevives red tones, boosts shine, and deeply nourishesRegular price $38.00Regular priceUnit price / per -
Alter Ego Curls Amplifier Curl Defining Cream
SubtitleDefines curls, boosts elasticity, hydrates and add shineRegular price $36.00Regular priceUnit price / per -
Alter Ego Passion Color Mask – Copper Sunset
SubtitleBrightens copper tones with nourishment and shineRegular price $38.00Regular priceUnit price / per -
Alter Ego Passion Color Mask – Electric Blue
SubtitleIntense blue pigment refreshes and revives vibrancyRegular price $38.00Regular priceUnit price / per -
Alter Ego Passion Color Mask – Fucsia Bubble
SubtitleRefresh vibrant pink tones while nourishing hairRegular price $38.00Regular priceUnit price / per -
Alter Ego Passion Color Mask – Ultra Violet
SubtitleVivid violet pigment revives and tones purple huesRegular price $38.00Regular priceUnit price / per -
Colorproof Essential Leave In
SubtitlePreps, primes, and protectsRegular price $30.00Regular priceUnit price / per -
Colorproof Instant Reboot Treatment Masque
SubtitleResets, nourishes, and revives damaged hairRegular price $42.00Regular priceUnit price / per -
Colorproof Pre-Tox Spray
SubtitleStrip buildup and revive vibrant colorRegular price $30.00Regular priceUnit price / per -
Colorproof Super Plump Whipped Mousse
SubtitleInstant volume and bounceRegular price $34.00Regular priceUnit price / per -
Colorproof Powder Fix Spray
SubtitleInstant root lift, texture, and volumeRegular price $30.00Regular priceUnit price / per -
Alter Ego Hasty Too Grip It On Hold Foam
SubtitleFlexible hold with body, shine, and frizz controlRegular price $20.00Regular priceUnit price / per -
Alter Ego CurEgo Filler Plumping Mask
SubtitlePlumps, hydrates, and shinesRegular price $34.00Regular priceUnit price / per -
Alter Ego CurEgo Filler Plumping Foam
SubtitleSoft, creamy mousse for plump, shiny, anti-frizz volumeRegular price $29.00Regular priceUnit price / per -
Alter Ego CurEgo Volume Mousse
SubtitleAdds lightweight fullness, body, and flexible root liftRegular price $30.00Regular priceUnit price / per -
Alter Ego CurEgo Volume Spray
SubtitleBoosts volume, lifts roots, and strengthensRegular price $34.00Regular priceUnit price / per -
Alcove Violet Shampoo
SubtitleTone, brighten, and neutralize brassRegular price $18.00Regular priceUnit price / per -
Alter Ego CurEgo Hydraday Whipped Cream
SubtitleHydrates, smooths, and boosts shineRegular price $26.00Regular priceUnit price / per -
Alter Ego Hydraday Frequent Use Shampoo
SubtitleGentle daily cleanse that restores shine and hydrationRegular price $29.00Regular priceUnit price / per