Alter Ego Color Care Shampoo

• Color protection
• Softness
• Shine
• Hydration
• Manageability

Hair Type: Colored, bleached, or highlighted hair

Concerns: Color fading · Dryness · Dullness · Hard manageability

This shampoo is formulated specifically for colored or bleached hair to gently cleanse while maintaining color vibrancy and softness. Enriched with walnut essence to support color intensity, shea butter for silkiness, and Argan oil plus Lycium barbarum extract for nourishment and shine. It removes impurities and residue while extending cosmetic color life, leaving hair soft, manageable, and radiantly vibrant.

• Protects and extends color vibrancy with walnut essence and lycium extract.
• Softens and hydrates strands using shea butter and Argan oil.
• Gently removes buildup without stripping treated hair.
• Improves shine and manageability for easier styling.

• Apply to wet hair and scalp, massage gently to cleanse, and rinse thoroughly.
• Use every wash or as needed to maintain color brightness.

Aqua (Water), Ammonium Lauryl Sulfate, Sodium Myreth Sulfate, Sodium Cocoamphoacetate, Sodium Chloride, Parfum (Fragrance),\nHydrolyzed Walnut Extract, Lactic Acid, Sodium Benzoate, Sodium Gluconate, Guar Hydroxypropyltrimonium Chloride, Sodium Hydroxide,\nPropanediol, Citric Acid, Tartaric Acid, Gluconic Acid, Potassium Sorbate.

• Rich, silky lather
• Color-safe, professional-grade care
• Vegan-friendly and free of synthetic dyes, parabens, and silicones
• Time- and water-efficient rinse formula